Category: Personal Brand

The Reasons We Work

In a previous article “Finding Consulting Niches” I described a model for finding consulting opportunities based on personal interests and existing skills. Lately I’ve been thinking about the reasons that motivate and inspire people to work. I’ve always believed job satisfaction is about more than just…

Value Selling is Broken

Over the past ten years one of the biggest trends in enterprise sales is the explosive growth of CRM platforms like Salesforce.com. A good CRM platform is the necessary precursor to VALUE SELLING. Value Selling is a fundamentally different approach to sales then traditional feature/function…

Finding Consulting Niches (Part 1)

I spend a lot of time thinking about how to find unique consulting niches to fill as a consultant/entrepreneur. Creating new value for customers is always in demand but often difficult to systematize. Occasionally I come across an interview of an entrepreneur who…

Mobile Device Design: Less Is More

One of the most interesting trends in the design world is the return to a simpler idea of “less is more”. A great example is a new mobile phone from a company called Punkt. When was the last time you saw a…