Category: Future of Work

What’s Going on at Apple Stores ?

I was shopping at my suburban Apple store recently and noticed something odd. There were at least 25 employees standing around waiting for customers. It struck me that employees outnumbered customers by a large margin. I’ve tracked this growing disparity in suburban Apple stores which made…

Hunting For Sales Leads in 10-K Filings

Finding new leads is hard work. There is one technique guaranteed to help and it’s based on identifying customer pain points then offering solutions. Customers love vendors that do their homework and deliver pain relief. In this article we will uncover the power…

The Reasons We Work

In a previous article “Finding Consulting Niches” I described a model for finding consulting opportunities based on personal interests and existing skills. Lately I’ve been thinking about the reasons that motivate and inspire people to work. I’ve always believed job satisfaction is about more than just…

Your Hiring Process Sucks…

Most companies suck at hiring. The job hunting ecosystem is a multi-billion industry driven by web sites like Monster.com and CareerBuilder. The supposed benefit for employers is the ability to reach large candidate pools at a low cost. Job seekers are…

eSports – The Wildcard of Broadcast Entertainment

I recently had the pleasure of attending the first eSports Industry Brand Summit hosted by Sparks and Honey at the Paley Center. For those not familiar with eSports it is one of the fastest growing spectator sports in the world. If you…

Value Selling is Broken

Over the past ten years one of the biggest trends in enterprise sales is the explosive growth of CRM platforms like Salesforce.com. A good CRM platform is the necessary precursor to VALUE SELLING. Value Selling is a fundamentally different approach to sales then traditional feature/function…

Is Cash Obsolete ?

Could cash become obsolete ? There has been a lot of speculation that the FED will soon drive interest rates negative rather than raising even a token 0.25%. This effectively means banks will start “charging” customers to keep money on deposit. What would likely follow…

Finding Consulting Niches (Part 1)

I spend a lot of time thinking about how to find unique consulting niches to fill as a consultant/entrepreneur. Creating new value for customers is always in demand but often difficult to systematize. Occasionally I come across an interview of an entrepreneur who…

Mobile Device Design: Less Is More

One of the most interesting trends in the design world is the return to a simpler idea of “less is more”. A great example is a new mobile phone from a company called Punkt. When was the last time you saw a…